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Neopronouns and clickbait

Author:
clickbait

By Pip Williams

Content note: transphobia

An article from notoriously poorly-edited and sensationalist student news outlet The Tab somehow wormed its way onto my Facebook timeline yesterday. The article was titled “Oxford University students allegedly told to use ‘ze’, not ‘he or she’ to stop transgender discrimination”, and, unsurprisingly, the comments were a transphobic mess.

In recent weeks, The Tab has taken to sharing content centring around non-binary trans identities. A video by non-binary activist and Newcastle University Student Union Marginalised Genders Officer Saffron Kershaw-Mee garnered comparisons to cancer and paedophilia, prompting them to pen a follow-up article to a similarly unsympathetic response.

The Tab isn’t the only news outlet to capitalise on transgender identities for outrage-inducing clickbait. In July, national newspaper The Telegraph published an article titled “Boarding school teachers told to address transgender pupils as ‘zie’ in guidance on gender neutral terminology”. Whilst I was unable to source the official guidance from the Boarding Schools Association, LGBT+ news outlet PinkNews spoke with Alex Thompson, deputy chief executive of the BSA, to ascertain that the guidance had been provided at the request of teachers.

In conversation with PinkNews, Thompson explains how teachers felt “in the dark” when addressing pupils with gender identities unfamiliar to them. Far from instructing staff to use ‘zie’, the guidance provided the pronouns as an example of a neopronoun likely to be unfamiliar to staff. Neopronouns such as ‘zie’ are modern personal pronouns used in place of gendered pronouns such as ‘she’ or the widely used gender-neutral ‘they’. Many have been developed through discussion in online trans and genderqueer communities. Lists of neopronouns (such as this one) are one of the most widely available resources explaining their use. As such, it’s unlikely that the average cisgender schoolteacher would be aware of their existence. The aim of including ‘zie’ in the BSA guidance was, therefore, to demonstrate its use, ensuring staff would feel comfortable employing it if requested by a student – certainly not to say that everyone should be addressed with neopronouns, ‘zie’ or otherwise!

As with the Oxford University case reported by The Tab, The Telegraph chose to insinuate forced usage of neopronouns for all students. In the age of the internet, we all know how clickbait works. These false insinuations were intended to generate outrage, clicks, and advertising revenue – at the expense of trans people’s dignity and respect, and as we can see, this is an all-too-common theme.

I believe that The Tab’s article has been either amended, or deleted and republished without comment, since the release of Oxford University SU’s statement on the use of gender neutral pronouns proved several points incorrect. The statement outlines how “There is [a] possibility that our work and remit has been confused with the work of the wider University, whose Trans Policy and guidance does include a mention of neopronouns (pronoun sets like ‘ze/hir’, ‘ey/em/eirs’).” Again we see guidance on the usage of neopronouns in the context of trans equality exaggerated to the point of compulsory blanket usage.

The Tab article states – in a convoluted fashion – that “Claims were allegedly made in a leaflet given out by the SU says [sic] that deliberately using the wrong pronoun for a transgender person is an offence under the university’s code of behaviour”. Whilst we have established that the leaflets in question probably did not exist – at least not in any association with the Oxford University SU – this is a pretty standard anti-harassment guideline to promote trans equality in the student body. Sensationalising it in the news doesn’t change that most universities do (and should!) enshrine protection for trans students in their code of conduct.

I would also like to briefly touch on how the Telegraph’s headline stated that staff were “told to address transgender pupils as ‘zie’”. Whilst neither the BSA nor Oxford University SU were demanding the blanket use of neopronouns, it’s worth noting why this is a harmful concept in itself, particularly in the case of transgender students. For binary transgender individuals (i.e. trans men or women), using a neopronoun such as ‘zie’ in place of the gendered pronouns (e.g. she or he) they have requested is as much misgendering them as using the incorrect gendered pronoun. Whilst I would encourage people to use neutral pronouns on initially meeting someone (‘they’ is most common), it is important to be open to correction and respect people’s correct pronouns.

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